Georgia Tech
Transforming Tomorrow Capital Campaign
Creative Director
Georgia Tech’s most ambitious fundraising campaign to date, a four-year $2B initiative that reached 50% of its goal in the first 12 months.
Fundraising strategy and content creation supporting the university mission and campaign pillars.
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Discovery
Peer & Donor Research
Brand Positioning & Messaging
Strategic Planning
Speechwriting
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Campaign Videos
Website Design + Development
College/Unit Web Pages
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Creative & Concept Development
Case for Support Development
Experiential Marketing + Production
Subject Interviews
Copywriting
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Media Planning
Content Calendars
Content Creation